British Columbia is a world-class centre for hydrogen and fuel cell technology, enjoying 16 per cent of global market share in this clean technology sector. Most of the $1-billion-plus invested in hydrogen and fuel cell technology in Canada since 2002 has gone to industry-leading British Columbia, making it a desirable location for companies interested in developing and integrating fuel cell technologies.
In 2012, Mercedes-Benz, whose parent company Daimler AG is a fuel cell pioneer in Europe, opened a 35,500-square-foot manufacturing plant in Burnaby, British Columbia, aided by British Columbia’s Trade and Investment team in Vancouver who helped steer the due diligence required for Mercedes-Benz to make Burnaby its manufacturing centre of choice.
Mercedes-Benz chose Burnaby as the location for its new plant because it’s at the centre of Metro Vancouver’s industrial fuel cell cluster, an established network that fosters innovation. In January of 2013, this cluster made international news when it was announced that Daimler, Ford Motor Company and Renault-Nissan are teaming up to speed development of cars that run on hydrogen and that one of the primary work sites will be Automotive Fuel Cell Cooperation, a Burnaby-based company in which Daimler holds a majority interest. The three automotive giants plan to bring a vehicle to market in as little as four years.
While Mercedes-Benz, Ford and Renault-Nissan are busy working on their fuel-cell-powered car, British Columbia fuel cell innovators Ballard Power, Powertech Labs and Green Light Innovation are heading off to Tokyo, Japan for Fuel Cell Expo 2013, February 27-March 3, to share their expertise and learn from other fuel cell industry leaders. Fuel Cell Expo is one of the world’s largest industry events, offering opportunities to meet fuel cell & system manufacturers from around the globe, as well as hydrogen and fuel cell users from various industries and energy related professions.
Can’t make it to Tokyo this year? Closer to home the Canadian Hydrogen and Fuel Cell Association has developed a new webinar series, titled “Kicking Butt in Overseas Clean-Tech Markets”, to help its members and other clean tech companies create additional capacity to build revenue and market share by taking their technology to new customers and new markets overseas.
Led by Gustavo Zentner, President of InterPOC Inc, a Canadian consulting and training company specializing in international trade, the seven-part series will address the specific opportunities and challenges of marketing clean technology by examining trade planning, international execution, trade financing and cultural sensitivities. Specific webinars will focus on selling to Korea, China, and India.
Visit the Canadian Hydrogen and Fuel Cell Association to register. The free webinar series begins Thursday February 21st, 2013.
If you’d like to learn more about investment opportunities in British Columbia’s clean technology sector, contact a Trade and Investment Representative today.